<div class="css-vsf5of"><h4 class="carina-rte-public-DraftStyleDefault-block">About the webinar</h4><p class="carina-rte-public-DraftStyleDefault-block">Want to understand the forces shaping physician and medical group strategy this year? If you currently (or plan to) sell to or partner with these groups, this webinar is for you. Tune in for a quick scan of the key focal points and priorities of physician and medical groups this year.</p><p class="carina-rte-public-DraftStyleDefault-block">Things you'll learn:</p><ul class="carina-rte-public-DraftStyleDefault-ul"><li>The three dominant ownership models — health system-owned, corporate-owned, and physician-owned — and how each influences decision-making and strategy.</li><li>How to identify and engage with different corporate medical group models, including their growth strategies and operational priorities.&nbsp;</li><li>How physician workforce trends — like burnout, employment preferences, and generational shifts — are reshaping medical group dynamics.</li></ul></div>

Understand your customer: Physician and medical groups

About the webinar